You probably know that Taco is popular but do you know how popular it is? Well, in the United States, there is a National Day to celebrate Taco and it falls on the 4th of October every year.
While the food item came to the US only in the 19th century, it has turned into one of the staples in the country. In fact, 4.5 billion tacos are eaten by Americans alone in a year and half of the country’s population visits Taco Bell once every 11 days.
According to a study in 2017, there were around 60,000 Mexican restaurants in the United States which is almost 10 per cent of the entire industry.
One of the major reasons for the rise in popularity is believed to the localization of the food item. Tacos are locally customized in most regions and this results in a rise in the popularity as well since the customized Tacos will be able to satisfy the local taste bud preferences.